Learn from your experiments, not your mistakes
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The Entrepreneur’s BattleBook is what you need…
The BattleBook gives you the confidence that you are taking the right steps at the right time. It gets you working on your ideas, not just thinking about them. It helps you maintain momentum.
The BattleBook puts you in the mindset to learn from your experiments, not your mistakes. It gets you to that awesome sense of fulfilment when your ideas are taking off.
Learn from your experiments, not your mistakes
Peek inside the BattleBook
BattleBook at a Glance
The map of your upcoming journey. All the steps and milestones on your way to your new business venture
Step 0: Why are you doing it?
Before you set on your entrepreneurial journey make sure you know why you are doing it.
Step 0: Answer this first
Answer these questions, to achieve clarity on your motivations for taking this journey.
Weekly Temp Check
The template to help you keep track of you progress and capture learnings and reflection
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The Entrepreneur's BattleBook in Full Editable PDF
- The e-book edition of The Entrepreneur’s BattleBook is for all of you who would like to work in their own pace and who want to have the BattleBook always with them.
- The digital edition comes with lifelong access to the editable electronic forms and all new tools we add. The pdf version is available for download now.
User Testimonials
The BattleBook is the first tool that tells you what to do and motivates you to do it.
Doing the exercises in the BattleBook was the key thing that pushed me to action.
About me and why the
Entrepreneur’s BattleBook

Because it gives you access to a body of wisdom most aspiring entrepreneurs are closed out of. My name is Christina Nesheva, I am the author the Entrepreneur’s Battlebook and Founder of the mentoring community that supports it. As an essential part of my work in a corporate innovation unit as well as a mentor and judge for start-up accelerators, I have been working with entrepreneurs, guiding, coaching and advising them for years. I am a no stranger to the pains and efforts that go into creating something new and from scratch. I have launched products and services in both startups and large companies and also built a number of functions and business units in my corporate job. It is messy and never straightforward, even if you have done it before. Even if you are highly-experienced and well-resourced. I see a lot of people with fabulous ideas wasting time and getting exhausted by not only having to think about their idea but also having to figure out where to start and what to do next.
Way too often, I have worked with people so passionate about their ideas that they build a product or service that they themselves like and feel deeply disappointed when their idea flops with the real customers. Because they never understood the real processes and tools that help ensure success (or stop you from wasting tons of money and years of life on an idea that is best left as a passion project and not a business).
That is
Learn from your experiments, not your mistakes
